- Trackers is a term used to describe Cookies, Pixels, etc.
The ultimate goal is to narrow down the number of unqualified trackers to 0.
This section provides indicators regarding the tracker on your website.
The first line displays information about your current environment following a scan,
The main indicators (those of your current environment) are clickable. Each of them will give a specific view on the table below.
For each main indicator, an informative text accompanies it to help you understand the information displayed or the actions you can take.
The table allows you to have a first level of information about the trackers.
Key indicators details
Here you have detailed informations about each section
This section displays all trackers that were detected on your website for the selected period.
This section displays trackers that are already qualified
A qualified tracker is a tracker which has at least one purpose associated with it.
By default the system auto-qualifies trackers whose vendor is in the IAB TCF V2. It means that purposes declared by the vendor on the TCF will be used to qualify the tracker automatically.
This section displays trackers that are not qualified.
To qualify a tracker you must associate it with a purpose.
This section displays trackers that are exempted from consent.
When you qualify a new tracker, the indicators change to give you the projected view once you have done the export.
The table allows you to have detailed information on trackers
- name of the tracker
- if it’s a 1st or 3rd party tracker
- its type (pixel, cookie…)
- if the tracker is exempted or not
- its lifetime
- the vendor that initiated the tracker
- the category of the vendor
- the country of the vendor
When you want to search for a specific tracker you can type its name on the search bar.
You can also use filters to be more precise in your search.
All the filters are cumulative and therefore multiple selection is possible.
For example, you can search for 1st party trackers that are Cookies with a Lifetime greater than 13 months :
When you are done you can click on the Clear all button to clear all filters.
By clicking on the tracker name you can access its details.
By clicking on PURPOSES tab, you access the purposes associated with the tracker
By clicking on EXEMPTION tab, you access the exemption status configuration
How to qualify a tracker
Click on Unqualified Trackers indicator
Click on the Qualify button or go to the Purpose tab
Select the purpose that matches the tracker
Then click on the Save and Close button.
A confirmation message will then appear
How to exempt a tracker
Some trackers can be exempted from consent
ℹ️ Keep it mind that this action will not act on your technical environment. If you exempt a tracker on Facettes, you will need to configure it on your environment and update your CMP behaviour.
Choose the tracker you want to exempt by clicking on its name or on the plus sign in the action column.
Go to the Exemption tab
Click on the toggle button to allow the exemption
From here you must choose an exemption category for this tracker.
If you are not sure which category to choose we recommend you to read this page
Once you click on the Apply button, a confirmation message appears.
How to modify purpose of tracker
A tracker whose vendor is in the IAB TCFV2 already has purposes associated. Depending on the declaration of the vendor in the TCF, a tracker can be associated with multiple purposes. For this case, if you know what is the only purpose for this tracker you can unselect those that are not needed.
ℹ️ Keep in mind that a tracker needs at least to be associated with one purpose. You also can’t add a purpose that were not declared by the vendor.
How to search for a specific tracker
Click on the search bar
Type the tracker name
If the tracker is detected on your property it should be displayed on the table
If not, 2 cases
- 1- the tracker was not found during the crawling of your website
- 2- the tracker is considered as unknown, meaning we have detected the tracker activity without a vendor associated to it. (see Unknown tracker section for more details for this case)
Save & export
It will automatically download 2 files
- a CSV file
- a JSON file
ℹ️ Note that your browser can ask you to validate the downloading of multiple files simultaneously
It can happen that some trackers are not correctly associated with a vendor.
In this case, by clicking on the tracker name a pop-in appears with a suggestion of vendor that you can associate.
If nothing matches, you can either search in the Agnostik Library or send a request to the customer support.